Is Your District Using Video to Reach Community Members?


An effective communications plan blends various forms of content to engage stakeholders. Many district leaders primarily communicate through text, photos and graphics. Video is quickly becoming many stakeholders’ preferred form of communication, yet district leaders tend to use it the least. Here’s how video can help you better connect with stakeholders. Share quick updates and…

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Donovan Group Welcomes Katelyn Adams!

Katelyn Adams

The Donovan Group is thrilled to welcome Katelyn Adams to our team!  Katelyn will serve as a communication specialist, working with public schools and districts in Iowa and across the county. Her focus is on project management, content writing, social media management, and a wide range of other communications for our clients on a daily…

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Productive Communication: What’s the Purpose of Your Message?

Productive Communication

Communication is important. It keeps stakeholders in the loop and improves your district’s relationship with the school community. Many district leaders know about the importance of communication, but a smaller number of them know how to do it well. Communication alone isn’t enough—it always needs to serve a purpose. District leaders are so busy producing…

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