Have a Great Summer, Everyone!


The school year is coming to an end. With summer right around the corner, now’s the time to reflect on the past while looking toward the future. While there are lessons to be learned, what’s equally important is recognizing the positives and focusing your energy on the year that lies ahead. Your school community has…

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What Is Gap Identification in Communication?

Gap Identification

Most district leaders make a concerted effort to communicate with their stakeholders. However, very few manage to communicate with all of their stakeholders. This leads to gaps in communication, which means some people are getting left out of the loop. District leaders need to conduct regular gap identification to ensure all stakeholders are receiving the…

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Video Testimonials Speak Volumes

video testimonials

Video has become an increasingly popular way to connect with stakeholders. It captivates audiences more than text, so if there’s something you really want people to hear, video is the right way to go. There are many forms of video content that can benefit your district, and one of them is the video testimonial. Video…

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