#SchoolPR Insights Blog

Fall is an exciting time at your school! Students are back in class, football season has begun, construction projects have finished and new programs are in motion. What better way to showcase your school’s offerings than to host an open house?

Open houses are one of the most effective ways to promote facilities, resources, programs and extracurriculars all at the same time.

Give new students a lay of the land

New students can get lost in the shuffle. An open house is the perfect opportunity to help them find their footing!

Consider organizing student-led tours of the campus. This not only helps newcomers navigate their surroundings, but also showcases your current students’ leadership skills. Set up information booths for different departments and extracurricular activities, so that new students can explore their passions beyond the classroom.

Impress families who are new to the district

Want to make a shining first impression? Your fall open house is the perfect stage to show new families what makes your school special. Highlight your unique programs, state-of-the-art facilities, exceptional staff and long-standing traditions.

Impress families even more by making your open house interactive! Set up demonstrations in science labs or art studios, and have teachers present to discuss the curriculum. This is your chance to show new families why your school is the best choice for their children’s education.

Spotlight finished construction projects

If your school has recently undergone renovations, your fall open house is the ideal time to unveil these improvements to the community.

Organize guided tours of new facilities, whether it’s a state-of-the-art science lab, a revamped library or an outdoor learning space. This not only impresses current families, but also demonstrates to prospective ones that your school is committed to providing the best for its students.

Connect students with helpful resources

Your school offers a wealth of support services. But do your students know about them? Fall open houses allow students to explore and learn more about these invaluable resources.

Tutoring centers, counseling services, career guidance—make them all visible. Interactive booths allow staff to engage directly with students and parents. When students understand where to find help, their chances of academic and personal success skyrocket. Knowing they have support can make all the difference in a student’s journey!

Make the most of your open house

Ultimately, what you showcase at the open house is up to you. Maybe there’s a new program your team is really proud of. Maybe students painted a mural over the summer, or the board put lots of funding into a new playground. Find what makes your community unique, and show it off!