Commentary on school communications, marketing, public relations, referendum planning
and crisis communications from the team at the Donovan Group.
Communications directors are key members of school districts’ administrative teams. They must know how to communicate both proactively and reactively, while maintaining an overarching vision for stakeholder engagement. They should be able to deal with the urgent needs...read more
With the unusually cold weather that has impacted huge parts of the country, many schools and districts have canceled school. In many cases, classes have been called off for several consecutive days. The cold temperatures in particular have caused serious concerns for...read more
The reality of public school finance means that there are a select few districts that have the budget to support a dedicated public relations and communications specialist. We see this in every state in which we work. In most school districts, the bulk of...read more
As a school or district leader, you never want to encounter a crisis situation. A select few are fortunate to go years without needing to handle a major crisis in their schools. But it's a near certainty that, at some point in your career, you'll need to engage in...read more
Dear Friends, I am writing to share some exciting news about the Donovan Group. I started the firm 10 years ago with the hope of leveraging what I knew about education and communications to provide communications-related consulting to public school districts in...read more