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#SchoolPR Insights

Commentary on school communications, marketing, public relations, referendum planning
and crisis communications from the team at the Donovan Group.

A School Communications Checklist for the Start of the School Year

A School Communications Checklist for the Start of the School Year

The weeks leading up to a new school year tend to be incredibly busy for school leaders. There's a never-ending list of items to check off to ensure the start of classes is as seamless and successful as possible for your students, staff and families. It's also a time...

Getting Started with a School District Rebranding Effort

Getting Started with a School District Rebranding Effort

In an era of open enrollment and charter, voucher, virtual and private schools, public schools and districts must have a distinct brand if they hope to compete among the wide variety of options available to families and students. This makes school district rebranding...

Crisis Communications

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