#SchoolPR Insights
Commentary on school communications, marketing, public relations, referendum planning
and crisis communications from the team at the Donovan Group.
Using Video to Highlight the Great Things Happening in Your Schools
As any classroom teacher can tell you, attention spans are not what they used to be! This is true for people of all ages, which can pose some challenges when school leaders compete for the attention of busy parents, students, staff, community members and other...
Donovan Group Receives NSPRA Gold Medallion for Referendum Communication
The Donovan Group has received a Gold Medallion from the National School Public Relations Association as part of the team that helped the Howard-Suamico School District communicate effectively around its recent referendum effort. The award, which is the top public...
Are you ready to join the Donovan Group team?
When we started the Donovan Group, we were a group of one. The name was aspirational. My hope was that I could take my passion for public education, along with my background in educational policy, public relations and marketing, and create a full-service firm that...
Year in Review: Highlights of Our School Communications Work in 2018-19
Here at the Donovan Group, we are reflecting on what has been a historic school year for our firm and our clients. We have been humbled by the opportunity to work with an increasing number of school districts and talented school leaders throughout Wisconsin, Iowa,...
How to Find and Hire the Right Communications Director for Your School District
Communications directors are key members of school districts’ administrative teams. They must know how to communicate both proactively and reactively, while maintaining an overarching vision for stakeholder engagement. They should be able to deal with the urgent needs...