Donovan Group Launches 2025-26 Communications Academy I for School Leaders Nationwide
The Donovan Group is pleased to announce the start of Communications Academy I, a national professional learning program designed to help school and district leaders strengthen their communication skills and expand their leadership impact.
The 2025-26 academy runs from September 2025 through April 2026. It features nine online sessions covering essential areas of school communication, including media relations, social media strategy, crisis communication, branding, and internal engagement.
Sessions are released monthly and available on demand, allowing participants to learn at their own pace while applying strategies in real-time.
“Strong communication is at the heart of effective leadership in schools,” said Joe Donovan, founding partner of the Donovan Group. “This academy provides K-12 leaders with the tools, frameworks, and support they need to communicate with confidence and clarity.”
2025-26 Course Schedule
- September 10: Basics of School Communication
- October 15: Communications Planning
- November 19: Working with the Media
- December 17: Social Media
- January 7: Crisis Communication
- January 28: Video Best Practices
- February 18: Marketing and Branding
- March 18: Internal Communication
- April 15: Special Topics in School Communication
Program Highlights
- Flexible learning: Recorded monthly sessions available anytime
- Expert-led: Taught by former superintendents, principals, and school PR professionalsK-12 focused:
- Practical strategies designed for today’s education leadersImmediate impact: Tools, templates, and
- resources ready for use right away
- Peer network: Connect with leaders nationwide for shared learning and support
The participation cost is $1,000 per individual, with registration now open. Participants will retain access to all session recordings, even after the course concludes.
Special Registration for Association Members
- Members of the following state associations are eligible for exclusive partner pricing by registering through their organizations:
- Arizona School Administrators (ASA)
- Central Indiana Education Services Center (CIESC)
- Minnesota Association of School Administrators (MASA)
- Marquette-Alger RESA (MARESA)
- Wisconsin Association of School District Administrators (WASDA)
- Wisconsin School Public Relations Association (WSPRA)
For full details, visit donovan-group.com/professional-learning.
Download the Course Flyer
This course material was refreshed and launched for the 2026-27 school year.