Company News

From Brand to Broadcast: Telling the West Delaware Story

When a district has a powerful story to tell, it deserves to be seen, heard, and remembered.

Our team recently partnered with West Delaware CSD (Iowa) to bring that story to life through a comprehensive approach—combining Branding Services, Communication Campaign Strategy, and Video Production to create something truly meaningful for their community.

From developing a new logo and brand identity to producing a compelling district-wide promotional video, every element was designed to reflect who they are, what they value, and the pride they share in serving students and families.

The result? A video that:

  • Showcases opportunities available to students
  • Highlights key metrics like class sizes, extracurricular involvement, and staff retention
  • Captures the spirit of a district grounded in connection, excellence, and community support

Superintendent Jen Vance shared that the video reflects West Delaware’s commitment to academic excellence, student growth, and the strong relationships that make their schools special.

And the impact didn’t stop there. This work gained external recognition when the story was picked up by KMCH Radio, further amplifying the district’s message across the region.

This is the power of aligned strategy and storytelling. When branding, messaging, and visuals work together, districts don’t just communicate, they connect.

If you're ready to elevate your district’s story, we’re here to help.