Surveys & Data Analysis

Through surveys and focus groups, you can gain valuable data and feedback from your staff, parents, students, and community members. They also allow you to engage in a two-way conversation about a wide variety of challenges or opportunities facing your schools.


We are so appreciative of the work the Donovan Group has done in administering a staff survey over the past two years. The Donovan Group team, and particularly Perry Hibner, did a great job, and we can't thank them enough. The data they compiled, along with their analysis, was fantastic. The presentation to our School Board was well-received. We're excited to share the information with our team, especially so we can further try and develop meaningful professional development.'

- Dr. Jim Brewer, Clinton Community (Wisconsin) School District Superintendent


The Donovan Group’s team has conducted hundreds of online surveys for public schools, school districts, and educational organizations across the United States. We use sound research methodologies that emphasize engaging the entire community and disaggregate data in a way that separates the signal from the noise.

Through this approach, we have become the "go-to" firm for robust, methodologically appropriate online survey research for public schools nationwide.

Work with us for:

Communication surveys

Climate and culture surveys

Referendum-focused surveys

Facility and operational needs surveys

Logo and branding surveys

Quick "dip-stick" style surveys

Focus Group Sitting In Circle

Focus Groups

If surveys offer the “what,” focus groups allow us to explore the “why” behind the responses community and staff members provide. We facilitate focus groups on a wide range of topics. In addition to the experience that comes from more than two decades of focus group experience, we have also become leaders at conducting focus virtual focus groups for social distancing or stakeholder convenience purposes.

Close Up of Survey


Our team has collected input from school communities across the United States to build stakeholder relationships and improve students’ educational experience. Through best practices and emerging technology, we generate custom polling questions that give you insights into the perspectives of your key stakeholders.

Close Up of Colorful Data Charts

Data Analysis

The Donovan Group helps you derive meaning from survey results with industry-leading data dashboards that highlight trends among various stakeholder groups. We use this information to outline the appropriate next steps for your district, whether it’s adjusting your communication efforts or proposing new policies.

Case Studies

Ripon Area School District Logo

Ripon Area School District

The Donovan Group has administered more than 40 community and staff surveys for districts in Wisconsin, Illinois, Minnesota and North Dakota in 2022. We administered three surveys – a staff climate, parent satisfaction, and community survey in advance of a possible operational referendum question – for the Ripon Area School District, which is about 90 miles northwest of Milwaukee. The community survey was developed in less than a week, including the production of a postcard to encourage residents to take the survey, so that results and analysis can be shared with School Board members in early August.

Ripon Area School District Logo
Middleton-Cross Plains Area School District Logo

Middleton-Cross Plains Area School District

The Middleton-Cross Plains Area School District wanted to engage stakeholders in advance of a survey about a potential operational referendum question on the November 2022 ballot. The Donovan Group facilitated three virtual and two in-person engagement sessions in which more than 120 community members participated. The Donovan Group also facilitated two engagement sessions for staff. Information gathered from those sessions helped inform the survey, which was completed by more than 1,800 residents later in the spring of 2022.

Middleton-Cross Plains Area School District Logo
Wausau School District Logo

Wausau School District

The Wausau School District asked the Donovan Group to administer a facilities survey of community members in the fall 2021 after an unsuccessful capital referendum in April 2021. More than 2,500 residents completed the survey. The results indicated that any solution that included an increase in property taxes might pass but the support for such a measure was significantly less than an option that was mill rate neutral or one that resulted in a drop in the mill rate. The District eventually decided to put a referendum question of nearly $120 million on the April 2022 ballot and 59.5 percent of residents voted in favor of the solution.

Wausau School District Logo

Let's Talk!

Get in touch to learn more about our school survey, focus group, and school communication services.