Your school district has a story to tell.
In Wisconsin, school communications must focus on engaging parents, staff, students and community members into the opportunities and challenges of your district’s schools. Public school leaders must be open, transparent and proactive in all their communications efforts, projecting a positive brand image, sharing the great things happening in their schools and garnering the support of their stakeholders.
This is especially true in a state like Wisconsin, with its numerous private school options and open enrollment program. Public school districts must compete for students and families to come to their school and stay there.
Make the Donovan Group your school communication partner. We proudly serve K-12 public schools and districts throughout Wisconsin.
Here's how we can help.
Sound communications planning focuses on transparency and stakeholder engagement through a detailed, month-by-month strategy. We help you establish goals, strategies, tactics, messages and performance metrics.
Video gives you a highly visual means to tell your story—and we help you make it happen. We plan, storyboard, shoot, edit and produce videos on a wide range of subjects.
We believe that a successful capital or operational referendum effort is one that builds trust in your community. This means communicating the district’s needs and engaging the community to find solutions.
We serve as your dedicated communications team, providing you with writing and editing, web and graphic design, surveys, reports and more. We assist you in telling your school or district’s story every single day.
We develop, execute and analyze community and staff surveys focused on communications, facilities, branding and other issues. We’ll create survey drafts, help ensure a good response rate and examine data points.
Media Relations & Training
School leaders must respond quickly and appropriately to reporters’ calls. We’ll train you and your team on handling the media, giving strong on-camera interviews and enhancing your organization’s credibility.
Open communication is critical during a crisis situation. We’ll help you establish a ready-to-launch plan you can set into action at any moment. We’re also available to assist 24/7/365 when a crisis arises.
Web & Graphic Design
Our skilled graphic designers create crisp reports, brochures, fact sheets and other marketing materials. You can also work with us in your school district rebranding efforts and creating a new logo.
We help you create and distribute well-written news releases, articles, website copy and blog content. We also write speeches, brochure copy and various other types of marketing content.
Communications directors are key members of school districts’ administrative teams. They must know how to communicate both proactively and reactively, while maintaining an overarching vision for stakeholder engagement. They should be able to deal with the urgent needs...read more
With the unusually cold weather that has impacted huge parts of the country, many schools and districts have canceled school. In many cases, classes have been called off for several consecutive days. The cold temperatures in particular have caused serious concerns for...read more
The reality of public school finance means that there are a select few districts that have the budget to support a dedicated public relations and communications specialist. We see this in every state in which we work. In most school districts, the bulk of...read more
Contact Us to Get Started
Do you need immediate assistance? Call us at 800-317-7147.